We are pleased to announce that the AVMA Facebook fan page is now live! In case any of you are confused, we have had a Facebook group page since November 2009. While a group page provides limited functionality compared to a fan page, the group page has served us well by allowing us to “dip our feet,” so to speak, in the Facebook arena and experiment a bit as we developed a strategy and the content for a high-quality fan page that would appeal to both members and the animal-loving public. This new page provides us with greater opportunities to educate and engage our members and the public. It is also another valuable tool in the AVMA’s communications toolbox. What can you do? If you’re on Facebook, please “Like” the page, let us know what you think, and share the page with your clients, friends and colleagues.