AVMA IN THE NEWS: Week of March 31, 2013

To provide a look at where and how often the AVMA has been mentioned in the media in the past week, the AVMA Media Relations Division has developed this weekly AVMA@Work blog series, “AVMA in the News,” showing the number of times AVMA appeared in the media, as well as a sampling of those hits.

We hope you find these reports informative. As always, we appreciate any questions or feedback you might have on our media relations efforts.

Sunday, March 31 – Saturday, April 6
Hits
: 246
Daily Average: 35.1
2013 High Avg.:  90.3 (week of March 10)
2013 Low Avg.: 12.7 (week of March 17)
Notes: The surge in stories Friday was due to AVMA’s mention in an American Humane Association press release, announcing that Dr. Marty Becker had been named to AHA’s board of directors.

Highlights:

Veterinarians Partner with Ovarian Cancer Symptom Awareness
ChicagoNow
Dr. Roger Mahr, then president of the American Veterinary Medical Association, and Dr. Ronald Davis, late president of the American Medical Association, launched the One Health Initiative in 2007.

Microchip Increases Odds Of Reunion With Lost Pet
Payson Roundup (Ariz.)
. … The Journal of the American Veterinary Medical Association has shown a return-to-owner rate of 52 percent for dogs who are microchipped, versus a rate of just 22 percent for dogs who enter a shelter and are not microchipped. …

PIT BULLS: Riverside County officials want required spaying, neutering
The Press-Enterprise (Calif.)
. … Cleary also referred to a 2012 dog bite study by the American Veterinary Medical Association. “Owners of pit bull-type dogs deal with a strong breed stigma,” the study read. “However controlled studies have not identified this breed group as disproportionately dangerous. …”

How to Find Pet-Friendly Hotels
USA Today
According to the American Veterinary Medical Association, almost half of all pet owners in the United States think of their pet as a member of the family. So when vacation time comes around, many of these pet owners prefer to take their pet with them when they travel.

Lansner: Landlords, hotels retire pet peeves
Orange County Register (Calif.)
. … Look, pet owners are a big chunk of the population. According to a 2011 survey by the American Veterinary Medical Association, 36 percent of American households have a dog and 30 percent have a cat. …

The Cost Of Saving Pets
CBS-Philly
. … According to the American Veterinary Medical Association, Americans spent $28 billion in vet care in 2011. …

NICC’s new Large Animal Veterinary Technician program meeting growing need in industry
AgriNews
“. … The American Veterinary Medical Association is in charge of all the certifications,” Harvey said. “We meet all the small animal requirements, but then we also have large animal requirements, and we go a step farther. We do more than they ask for on the large animal requirements. We try to make sure our students have a broad-based background in livestock. …”

Ryan Gosling joins forces with PETA to call for ban on calf dehorning
ABC-15 (Ariz.)
“. … The American Veterinary Medical Association, the U.S. Department of Agriculture, and third-party animal welfare auditing groups recognize the benefits of polled genetics for the dairy industry, so there is absolutely no reason – and no excuse – for the cruel, unnecessary practise of dehorning to continue. Please do the right thing and take action today. …”

 

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