AVMA IN THE NEWS: Week of January 17, 2016

To provide a look at where and how often the AVMA has been mentioned in the media in the past week, the AVMA Media Relations Division has developed this weekly AVMA@Work blog series, “AVMA in the News,” showing the number of times AVMA appeared in the media, as well as a sampling of those hits.

We hope you find these reports informative. As always, we appreciate any questions or feedback you might have on our media relations efforts.

Sunday, January 17 – Saturday, January 23
: 655
Daily Average: 93.6
2015 High Avg.: 105.3 (week of March 8)



Association Departures and Arrivals (January 22, 2016)
CEO Update
Ron DeHaven, CEO of the $38M-revenue American Veterinary Medical Association, will retire later this year.

Could canine flu make a strong comeback in Georgia?
Atlanta Journal Constitution
. … If a dog is severely ill, it may require intravenous fluids and antibiotics. In a small percentage of cases, the disease can be fatal. Most dogs recover within two to three weeks, according to the American Veterinary Medical Association. …

Veterinary School Grad Joins DeLauro’s Washington Office
Hartford Courant
“. … I think it’s vital for veterinarians to get involved in advocacy because our voice needs to be heard,” she said in a video posted to the AVMA website. …

Avian flu triggers killing of poultry flocks in Indiana
News and Tribune (Ind.)
. … Cold weather later slowed the eradication process. Officials at first planned to asphyxiate poultry using a water-based, firefighting foam — a procedure recommended by the American Veterinary Medical Association as most humane. …

Protecting Pets as the Temperature Drops
CBS-Washington D.C.
. … The American Veterinary Medical Association (AVMA) recommends making sure your pet has had a recent wellness exam, especially because colder temperatures can worsen some medical conditions, such as arthritis. …

Pets Susceptible To Frostbite, Hypothermia
NBC Lexington (Ky.)
. … The AVMA also recommends checking your animal’s paws for signs of cold-weather injury or damage, such as cracked paw pads or bleeding. Dogs’ feet, legs and belly may pick up deicers, antifreeze, or other chemicals that could be toxic. Antifreeze can also be commonly ingested by animals. …

Cold Weather Pet Safety Tips
WOIO-TV Cleveland
. … For more cold weather pet tips, visit American Veterinary Medical Association’s website click here (https://www.avma.org/public/PetCare/Pages/Cold-weather-pet-safety.aspx). …

Cold weather care tips for your dog 
Daily Herald (Ill.)
. … The HSUS, ASPCA and AVMA offer cold weather safety guidelines to help us protect our animals during the freezing days of winter. The happiest dogs are those who go outside frequently, but briefly, and stay inside the rest of the time. …

Great Falls veterinarian explains canine flu
KAJ-TV (Mont.)
A highly contagious canine flu strain made its initial appearance in the Midwest just last year. The American Veterinary Medical Association says it has infected dogs in more than 40 states so far.

Help Your Dog Fight Flu Season 
Keene Sentinel (N.H.)
. … According to the American Veterinary Medical Association, dogs frequently in contact with other dogs are at high risk of infection. This includes dogs that are boarded, enrolled in day care and visit groomers or dog parks. …

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