The need for improved preventive pet healthcare has never been greater. Consider these sobering statistics:
- 50 percent of veterinarians had fewer patient visits during 2010 vs. 2009
- 24 percent of pet owners believe that routine checkups are unnecessary
- 56 percent of pet owners said that their veterinarian does not clearly explain when they should bring their pets in for various procedures or tests
Veterinary professionals and pet owners share a desire of wanting what is best for pets. As veterinarians, we do a great job serving our clients and taking care of pets when they are sick. We haven’t, however, maximized our opportunity to prevent these same pets from getting sick in the first place. Most experts agree that an increase in preventable medical conditions such as dental disease, heartworms, obesity and ear infections are directly related to a drop in the number of veterinary visits we have seen over the past few years.
That’s where the Partnership for Preventive Pet Healthcare – and the many valuable resources it provides – comes in. You’ve probably heard or read about the Partnership in some of our profession’s magazines and journals. But now it’s really picking up steam and is set to make a major splash at this year’s AVMA Convention in San Diego, where members of the Partnership will reveal a number of tools designed to help improve animal health and make good veterinary practices even better.
Convention attendees can take advantage of a wide variety of Partnership-related sessions and events highlighted by a daylong program on Monday, Aug. 6, focusing on pet preventive care guidelines and how the veterinary team can enhance pet health and improve the practice environment.
But don’t panic if you aren’t able to attend the convention. You will still be able to learn all you need to know about the Partnership by checking out your latest issues of JAVMA, and visiting the AVMA and Partnership websites. So stay tuned. We think you’ll like what you see.