AVMA IN THE NEWS: Week of March 30, 2014

To provide a look at where and how often the AVMA has been mentioned in the media in the past week, the AVMA Media Relations Division has developed this weekly AVMA@Work blog series, “AVMA in the News,” showing the number of times AVMA appeared in the media, as well as a sampling of those hits.

We hope you find these reports informative. As always, we appreciate any questions or feedback you might have on our media relations efforts.

Sunday, March 30 – Saturday, April 5
: 419
Daily Average: 59.9
2014 High Avg.: 113.71 (week of January 5)
Notes: The spike in stories on Monday and Tuesday came from wide pick up of a wire story on eco-friendly pet ownership and a press release on Bayer Veterinary Care Usage Study results, published in JAVMA.



The Debarking Controversy
Baltimore Sun
. … Since there’s no medical reason for it, the American Veterinary Medical Association opposes the practice in general, although AVMA policy doesn’t ban it outright. But many animal hospitals simply refuse to perform the procedure these days. And veterinarian Sheilah Robertson, [former] assistant director of AVMA’s Animal Welfare Division, told NBC News that it’s no longer taught in veterinary schools. …

Veterinarians celebrated in traveling Smithsonian exhibit
RFD-TV (Tenn.)
“. … The Smithsonian saw the opportunity to be supportive of the AVMA in conjunction with Zoetis as the founding sponsor, and the American Veterinary Medical Association, we saw the opportunity to have an educational resource that could travel around the country enlightening folks about the importance of veterinary medicine. …”

Sen. Lamar Alexander plans to unveil new Tennessee walking horse legislation today
Chattanooga Times Free Press (Tenn.)
. … Both PAST bills increase penalties for breeders and trainers who are found to have sored their horses and prohibit chains, padded shoes and other devices. They have the support of the Humane Society of the United States, the American Veterinary Medical Association and more than 300 co-sponsors in the House and Senate — only three of whom are from Tennessee or Kentucky. …

Bayer Veterinary Care Usage Study: Feline Findings published in the Journal of the American Veterinary Medical Association
Yahoo! Finance
The Journal of the American Veterinary Medical Association (JAVMA)—the prestigious, peer-reviewed animal health journal—published in their April edition, the findings of a feline health study conducted by Bayer HealthCare in collaboration with the American Association of Feline Practitioners (AAFP) and Brakke Consulting.

How to be an eco-friendly pet owner
. … I talked with veterinarian Lidja Gillmeister from La Jolla Veterinary Hospital about some of the measures they’ve taken to make their clinic green (the American Veterinary Medical Association has more information on greening clinics) as well as actions pet owners can use to shrink their carbon footprints. …

Emerging diseases’ a threat to humans and animals
. … The One Health Central and Eastern Africa (OCHEA), an offshoot of the global One Health Alliance, an organisation that advocates for a multi-disciplinary approach to the control of zoonotics founded by international agencies including World Bank, WHO and the American Veterinary Medical Association, is now present in six regional countries with offices in Kampala, Uganda. …

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