AVMA IN THE NEWS: Week of August 17, 2014

To provide a look at where and how often the AVMA has been mentioned in the media in the past week, the AVMA Media Relations Division has developed this weekly AVMA@Work blog series, “AVMA in the News,” showing the number of times AVMA appeared in the media, as well as a sampling of those hits.

We hope you find these reports informative. As always, we appreciate any questions or feedback you might have on our media relations efforts.

Sunday, August 17 – Saturday, August 23
: 225
Daily Average: 32.1
2014 High Avg.: 113.71 (week of January 5)
Notes: The bump in coverage early in the week comes from AVMA’s mention in a widely distributed article from Best Friends Animal Sanctuary about no-kill shelters.


Feline Lucky? Cat Survives 12-Story Fall
. … A study conducted in 1987 and published in the Journal of the American Veterinary Medical Association examined 132 cats that had fallen from buildings and were brought into vets around New York Animal Medical center for treatment. It found that injuries per cat increased depending on the height the cat fell up to 7 stories, but actually decreased when the cat fell from above that threshold. The researchers speculated that this was due to the cats’ ability to right themselves and their relatively low terminal velocity. …

Banned substances on horses undercut compliance claims
The Tennessean
. … Said W. Ron DeHaven of the American Veterinary Medical Association at the 2013 congressional hearing: “As many like to say, this system is set up much like a fox watching a hen house — not a good way to ensure the good welfare of these beautiful horses. …”

Bamboozled: Dead dog’s body held hostage by vet until owner paid final bill, customer says
The Star-Ledger (N.J.)
“. … It would be impossible to account for all the contingencies that could arise during a surgery, which is why it is so important for the veterinarian and client to have a good relationship and to communicate about the surgery, what is likely to happen, what might happen, and what the associated costs and options are.” said Michael San Filippo, a spokesman for the American Veterinary Medical Association. …

Neutering Project Curbed Feral Cat Population
U.S. News and World Report
. … The American Veterinary Medical Association has more about spaying and neutering. …

Should You Feed Your Pet A Raw Foods Diet?
Prevention Magazine
. … More to the point, serving up raw animal protein puts your pet—and household—at the mercy of Salmonella, Listeria, and other disease-causing microbes that those foods can carry, concur leading experts from the CDC and the American Veterinary Medical Association. …

Lethal virus causes shelter to stop taking cats
News Virginian (Va.)
. … Cats can pick up the virus through contact with fleas or by touching something that has an infected animal’s bodily fluids on it, like bedding or food dishes. According to the American Veterinary Medical Association, panleukopenia targets the intestines, also damaging a cat’s white blood cells and immune system. …

Dog owners warned after outbreak of parvovirus
MetroWest Daily News (Mass.)
. … The virus is transmitted through dog-to-dog contact or contact with contaminated stool or other materials, according to the American Veterinary Medical Association. The virus is also resistant to heat, cold, moisture and arid conditions and can survive on a surface for a long time. …

Passion pays off: No-kill movement saves millions of animals per year
Times Leader (Ky.)
. … Americans like to think of themselves as a pet-loving society; today, nearly 70 million dogs and 74 million cats live in U.S. households, according to the American Veterinary Medical Association. Yet as recently as 30 years ago, animal shelters across the country routinely killed an estimated 17 million companion animals a year as a means of population control. …

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