Promotional marketing for National Pet Dental Health Month
Even with limited marketing resources, there are simple steps you can take to generate publicity and excitement for National Pet Dental Health Month…
Celebrate National Pet Dental Health Month in your clinic
Pet Dental Health Month creates opportunities to educate pet owners about the importance of dental care and oral health.
JAVMA news
AVMA seeks 50 practices for new program in profitability
The AVMA is seeking one practice owner or senior associate and one practice manager from each of 50 clinics to participate in a new program dedicated…
Know the facts about the proposed midlevel practitioner
Efforts are underway across the country to create a new veterinary “midlevel practitioner” overlapping the roles of veterinarians, veterinary…
AVMA news
Colorado enacts bills impacting veterinary technician scope of practice, telemedicine
Colorado recently enacted two bills related to veterinary medicine: one dealing with telehealth and the other on scope of practice for veterinary…
blog
The VCPR: Why it needs to be established in person
The AVMA opposes a VCPR being established virtually because it creates serious risks for patient health and safety. Simply put, establishing the VCPR…
AVMA news
Q&A: Murtaugh aims to be 'visionary leader' for AVMA
Dr. Robert Murtaugh is one of three candidates running for 2023-24 AVMA president-elect. The AVMA House of Delegates (HOD) will decide who will fill…
AVMA news
Q&A: Bailey focusing on outside-the-box solutions to profession's challenges
Dr. Michael Q. Bailey is running unopposed as a candidate for 2024-25 AVMA president-elect. The board-certified radiologist and former member of the…
JAVMA news
Veterinarians encouraged to take telehealth for a spin
Telehealth and virtual care aren't a replacement but rather an extension of veterinary practice, said Dr. Michael Bailey, a veterinary radiologist and…
AVMA news
AVMA pledges to 'vigorously defend' against expanding scope of practice
Broadening nonveterinarians' scope of practice would compromise the quality of veterinary care, thus threatening animal and public health, according…
JAVMA news
$2.8M grant to aid access to veterinary care
AlignCare is a three-year project that will provide community-based financial support so selected families' pets can receive basic care from enrolled…
AVMA news
Home delivery, autoship important offerings for veterinary clients
A recent survey from Brakke Consulting looked at consumer preferences and behaviors in pet medicine purchasing, customer satisfaction with different…
JAVMA news
Veterinary care for all
Veterinary care for underserved populations was the central topic during the first Access to Veterinary Care Symposium, hosted by the Program for Pet…
AVMA news
Survey: Pet owners prefer seeing their veterinarian in person
Most pet owners believe the veterinarian-client-patient relationship (VCPR) should be established in-person rather than virtually, according to an…
JAVMA news
The Generation Factor
This year’s Banfield Pet Health Care Industry Summit, held Aug. 12-13 in Portland, Oregon, focused on the topic of generational differences
JAVMA news
House asks for review of unlicensed practice
Dialogue in the AVMA House of Delegates about the unlicensed practice of veterinary medicine led to two recommendations forwarded to the Board of…
Creating and Curating Content for Social Media
To be successful, your veterinary clinic’s social media profiles need a regular stream of high-quality, share-worthy content.
JAVMA news
Customer value, pricing go hand in hand
Marketing professor Utpal Dholakia, PhD, urges practice managers to use the same process consistently to make every pricing decision for their…
JAVMA news
Where to draw the line
In some areas of the country, rural veterinarians are struggling to maintain practice viability and client profitability
AVMA news
AVMA Board chair addresses challenges to VCPR, advocacy efforts
Dr. Charles Lemme was elected chair of the AVMA Board of Directors this past July during AVMA Convention 2023 in Denver. About halfway through his…
JAVMA news
Veterinary technician, other staff members talk about pandemic experiences
Many clinics and hospitals are working through a backlog of appointments and patients in the past year. JAVMA News spoke with veterinary support staff…
AVMA news
Share your love story to help solve profession’s retention problem
Veterinary Visionaries, a collaboration of veterinary organizations, is holding a storytelling event from Feb. 14 to March 7 to answer this question:…
blog
Transform your thinking at AVMA’s 2020 Economic Summit
Registration is open now for the October 26-28 summit, which will move online and include expanded emphasis on CE to support practice success.
blog
World Veterinary Day honors veterinary response to COVID-19
Veterinary teams the world over have risen to the challenges presented by COVID-19. World Veterinary Day will honor the veterinary response to the…
blog
Healthy reindeer cleared for takeoff
As the official veterinarian of the North Pole, AVMA President Dr. Lori Teller has given Santa’s reindeer the green light to fly! You can take a peek…